Meta hasn’t been a social media company for sometime.

Zuck and co operate as a sovereign tech state shaping culture, politics, commerce, and AI. Influence spans platforms like Facebook, Instagram, WhatsApp, Threads, devices like Ray-Bans and Orion, and infrastructure built on LLMs and raw compute power. Surveillance capitalism has long been rebranded as connection. Weekly analysis has become a strategic necessity.

AI is remaking Meta from the inside out. Open-source LLMs and multimodal tools are being embedded into every surface. A shift rewires how Meta captures data, optimises content, and monetises attention. Zuckerberg controls the vision (and +50% of the voting power). Each AI release move reflects his scaling instincts, and what’s at stake for the money-printing machine. No other tech CEO maintains this level of direct control. All of which makes the company unusually legible. Every tweak, acquisition, or lawsuit signals intent. Meta operates as an extension of bunker-loving Zuck’s strategic will.

Reality Labs is no longer R&D theatre. Ray-Bans and Orion are testbeds for a post-phone operating system. The headset strategy bypasses mobile dominance. Spatial computing is a huge part of Zuck’s vision to capture every part of your attention.

Legal and political pressure is intensifying. Antitrust charges, moderation laws, and privacy litigation see Meta in as more and more courtrooms. Those in power are starting to see Meta as a worrying entity.

‘What Did Meta Do This Week?’ exists to decode those signals in real time.

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